Abandoned Cart Suggestion…Ever think Live Chat is The Answer?
If your like most people I speak to, you have no idea what your cart abandonment is. This is the reason you conversion rate is so low (In most cases). If you have people in place then a live chat intercepts is the answer.
I have done a hand full of test with live chat and within your check out process if a live chat window opens and say “Can I help answer and questions?” pops up, about 90% of the people will close the window quickly. However if you can close a portion on the 10% that do either have an issue or need some questions answered then your in business my friend. The site I been involved with all have 75 - 90% abandonment rates. I am talking top retail companies I have consulted for.
It works I tried it. Don’t do this for every page or you will annoy your customers, but within the last steps of the check out process is a great place to start testing.
What are you waiting for get going.

Posted: February 12th, 2009 under Online Marketing, eCommerce.
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